New People Brings Japanese Pop Culture Fashion to Northern California

20 Aug

New People

Last Saturday, while staying at Hotel Kabuki,  I had the pleasure of attending the New People opening party in Japantown, San Francisco, for which brought sensory overload and new life to my fashion favorites.

“New People is a 20,000 square foot, striking, contemporary building located at 1746 Post Street in the heart of San Francisco’s Japantown (one of only three remaining in the country). The project represents a $15 million investment by Shogakukan, one of the largest publishers of Japan.”

“With three stories above and a basement below, New People shares Japanese cinema, retail and art, all under one roof. New People will attract those eager explore new cultural inspirations or who would like a crash course in Japanese popular culture,” explains the New People Web site.

Featured fashion labels include Baby, The Stars Shine Bright, 6% DokiDoki, Alice And The Pirates, Black Peace Now and Sou Sou. Every collection represents Japanese popular culture to the core and defines Lolita and Gothic fashion trends.

I couldn’t stop visiting 6% DokiDoki and would have to say the collection was my favorite of the evening. With it’s use of bright colors, flirty fabrics and a nod to tea parties and carousel rides, 6% DokiDoki represents the flirtatious nature of young girls. The phrase “Doki Doki” is, from what I gathered, the heart flutter you feel when a cute guy or girl catches your eye. 6% DokiDoki made me feel just that same way with my heart fluttering as I noticed each piece in the collection.

By the end of the evening, I had visited every floor of the four-story building and enjoyed the wonders of Japanese popular culture. Every designer had a refreshing sense of style for San Francisco to enjoy among the ever-growing fashion industry of Northern California. For more information on featured designers, click on the posted images.

Black Peace Now


Sou Sou

Sou Sou

Black Peace Now

Black Peace Now

Baby, The Stars Shine Bright

Baby, The Stars Shine Bright


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